Senior Enterprise Analytics Analyst

OUR LEADERSHIP PHILOSOPHY
At Lighthouse Credit Union, we believe all individuals, regardless of position level, are considered leaders. By providing a framework that balances clarity with adaptability, our Leadership Competencies aim to foster a culture of continuous growth and agile leadership. Lighthouse Credit Union is committed to embracing change, nurturing leadership talent, and ensuring our performance management practices are aligned with our vision of fostering a resilient and forward-thinking organization. As such, we all hold ourselves accountable to the following:

LEADERSHIP COMPETENCIES

Demonstrates Interpersonal Awareness & Skills
A cornerstone of our collaborative work environment, this competency emphasizes effective communication, relationship building and teamwork. It also supports creating a positive work environment that values individual contributions and fosters teamwork. As an individual leader, you will demonstrate active listening, clear communication, and contribute beneficially to team dynamics.

Embraces Change & Learning
This competency focuses on adaptability, personal development and the advocacy and embracing of progressive change. You will be challenged to explore continuous learning opportunities to achieve excellence and foster a culture of growth and innovation. As an individual leader, you will actively engage in personal development, embrace change enthusiastically and support team members in their growth. You will also demonstrate flexibility and adaptability in response to changing circumstances.

Utilizes Critical & Creative Thinking
Underlining the importance of innovative problem solving, challenging the status quo and strategic thinking, this competency is vital for driving excellence and leadership. This competency challenges team members to take initiative beyond one's immediate responsibilities. As an individual leader, you will actively look for and share opportunities for improvement, show open-mindedness to new ideas and professionally challenge inefficient processes. You will also actively contribute to defining solutions and promoting innovation.

Takes Personal Ownership
This competency focuses on taking responsibility for performance goals, proactive collaboration, and accountability. It highlights the significance of each team member taking ownership of their role and contributions while demonstrating leadership qualities regardless of their position. As an individual leader, you will be actively engaged in setting and achieving performance goals, take responsibility for personal action and decisions and seek opportunities for self-improvement and skill development.

POSITION SUMMARY
The Senior Enterprise Analytics Analyst is responsible for delivering advanced analytics, performance measurement, predictive modeling, and decision-support capabilities that drive organizational growth and operational effectiveness. Working closely with business leaders, this position leverages enterprise data assets, Salesforce, business intelligence platforms, and analytical methodologies to identify opportunities, evaluate performance, and support strategic decision-making. The Senior Enterprise Analytics Analyst serves as a trusted analytics partner by transforming complex data into actionable recommendations that improve member outcomes and business results.

ESSENTIAL FUNCTIONS & RESPONSIBILITIES
* Partners with business leaders to identify growth opportunities, business challenges, and decisions requiring analytical support.
* Conducts advanced analyses of member behavior, engagement, product utilization, relationship growth, retention, and attrition to identify actionable outcomes.
* Designs and develops predictive models, propensity analyses, forecasting solutions, and scenario analyses to support business initiatives.
* Incorporates relevant economic, demographic, and industry data into business performance analyses, forecasting models, and strategic initiatives.
* Utilizes established segmentation frameworks and member classifications to measure performance, evaluate outcomes, and support business decision-making.
* Incorporates approved business inputs and operational metrics into performance measurement frameworks and forecasting models.
* Leverages Salesforce, enterprise data assets, and external market data to analyze member relationships, sales effectiveness, service interactions, and opportunities.
* Partners with marketing and business units to analyze the effectiveness of marketing campaigns, member programs, product launches, and strategic initiatives, providing recommendations for optimization.
* Translates complex analytical findings into clear, concise, and actionable business recommendations.
* Develops executive-level presentations, scorecards, dashboards, and reports that communicate insights and strategic opportunities.
* Presents findings and recommendations to senior leadership and executive teams.
* Contributes to enterprise analytics strategy and help advance data-informed decision-making across the organization.
* Evaluates emerging analytics technologies, data management approaches, and modeling techniques to improve analytical efficiency and business reporting.
* Participates in a rotating on-call schedule, including weekends and holidays, to provide operational support for business
intelligence platforms, data pipelines, reporting solutions, and related production systems.

JOB SPECIFICATIONS
* Advanced analytical and problem-solving skills with a demonstrated ability to translate data into strategic business recommendations.
* Strong proficiency in business intelligence and visualization platforms, including Tableau and/or Power BI.
* Advanced SQL skills for data extraction, analysis, and validation.
* Experience working with Salesforce data and CRM analytics to evaluate member behavior, engagement, and relationship growth opportunities.
* Familiarity with Qualtrics and other survey, feedback, or research platforms.
* Strong understanding of statistical analysis, segmentation methodologies, forecasting techniques, and predictive analytics.
* Experience using analytical programming languages such as Python, R, or similar tools preferred.
* Knowledge of customer analytics, performance measurement, forecasting methodologies, CRM analytics, and business performance evaluation.
* Ability to integrate and analyze multiple internal and external data sources to develop comprehensive business insights.
* Strong business acumen with the ability to connect analytical findings to strategic objectives and financial outcomes.
* Excellent communication, presentation, and data storytelling skills.
* Demonstrated ability to influence decisions and build credibility with senior leaders and business stakeholders.

EDUCATION, TRAINING & EXPERIENCE
* Bachelor's degree in Data Analytics, Statistics, Economics, Marketing, Business Administration, Consumer Insights, Social Sciences, or a related field (or equivalent experience).
* Minimum 5-8+ years of experience in consumer insights, market research, advanced analytics, customer analytics, business analytics, or related disciplines.
* Demonstrated experience conducting strategic analytical studies and translating findings into actionable business recommendations.
* Experience developing advanced analytical models, segmentation strategies, forecasting solutions, and performance analyses.
* Experience leveraging CRM, member, customer, or behavioral data to identify growth and engagement opportunities.
* Experience collaborating with cross-functional business teams and presenting insights to senior leaders.
* Experience with Salesforce, Tableau, Power BI, SQL, and enterprise data platforms required.
* Experience with Qualtrics or similar research and survey platforms preferred.
* Financial services, banking, credit union, or member-based organization experience strongly preferred.

WORK ARRANGEMENT:
The working arrangement for this position is hybrid or remote. Hybrid work is an opportunity to find the right balance between working in the office and remotely, especially if it supports individual success and the needs of our organization. Hybrid schedules are determined by the hiring manager based on business unit needs and may vary by department. Although a remote work arrangement may be authorized, those working in a remote position should expect occasional travel to headquarters or other business locations as necessary for work purposes.

PHYSICAL REQUIREMENTS
* Must be able to walk, stand, sit, speak, read, write, see, hear, push, or pull (with or without accommodation).
* Frequently remains sitting in a stationary position for extended periods of time operating office/computer equipment.
* Occasionally lifts and/or moves up to 20 pounds.

Back Office Benefits That Work for You

We know life doesn't pause when you're at work - and your benefits shouldn't either. At Lighthouse Credit Union, we offer real support for real life, with perks that help you stay healthy, grow your future, and take care of what matters most.

Financial Relief & Support

* Student Loan & Tuition Assistance - Whether you're paying off debt or going back to school, we help lighten the load.

* Employee Loan Discounts - Get access to lower rates on personal loans, just for being part of the team.

* Weekly Paychecks - Because waiting two weeks shouldn't be the norm.

* 401(k) with Employer Match & Profit Sharing - We invest in your future with generous contributions and immediate vesting.

Time Off That Respects Your Life

* Lighthouse Leave Program - Paid time off for major life moments, from welcoming a child to caring for a loved one.

* Volunteer Time Off (VTO) - Give back to your community with paid time to serve.

* PTO + Paid Federal Holidays - Rest, recharge, and celebrate without worry.

* Balanced Schedule - All branches close by 5pm and on Sundays - no late nights or unpredictable shifts.

Health & Wellness

* Comprehensive Medical, Dental & Vision Plans - Coverage that starts quickly and fits your needs.

* HSA/FSA Options - Save pre-tax dollars for everyday health expenses.

* Discounted Pet Insurance - Because furry family members deserve care too.

* Employee Assistance Program (EAP) - Free, confidential support for life's challenges - available 24/7.

Culture & Connection

* Annual Bonus Program - Celebrate your wins, your teammates' successes, and the Credit Union's growth - together.

* Engagement Groups - Join communities like Pride at Work, Women in Leadership, Book Club, and more.

* Ongoing Training & Career Growth - We invest in your development from day one.

* Annual Summit & Team Outings - Celebrate wins and connect with coworkers across the organization.

LIGHTHOUSE CREDIT UNION IS AN EQUAL OPPORTUNITY EMPLOYER

TRAVEL REQUIREMENTS
Travel will be required for ongoing training, meetings, and/or other business needs.

DISCLAIMER
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.