Media Relations Specialist

Georgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our strategic plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting faculty may require meeting the needs of two careers.

About Georgia Tech

Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and No. 1 among institutions without a medical school.

Georgia Tech's Mission and Values

Georgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do:

1. Students are our top priority.

2. We strive for excellence.

3. We thrive on diversity.

4. We celebrate collaboration.

5. We champion innovation.

6. We safeguard freedom of inquiry and expression.

7. We nurture the wellbeing of our community.

8. We act ethically.

9. We are responsible stewards.

Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good; breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact.

Providing expertise and oversight to Georgia Tech's enterprise-level media relations efforts, engaging with national, international, and local media to advance Georgia Tech's strategic initiatives in the form of media placements and external media opportunities. Proactive and reactive pitching of research and campus events to top-tier media to increase Georgia Tech's share of voice in print and broadcast media. Key advisor managing Georgia Tech's vendor relationships and strategic use of podcasting and external media reporting, including regular contact with contracted partners to best utilize tools that aid in Georgia Tech's external outreach efforts.

This position will interact on a regular basis: Senior Staff, Leadership, Communicators from across campus, members of the media ranging from international and national to local and across print and broadcast spectrums. Professor and senior researchers involved in strategic efforts with global implications

This position typically will advise and counsel: Campus communicators, professors at all levels with time-sensitive or impactful research, research scientists, and staff with specific expertise including economic impact, entrepreneurship, public health, and innovation

This position will supervise: N/A

Job Duty 1 -
Pitching Georgia Tech research and campus events to national, international, and local media

Job Duty 2 -
Writing stories that reflect and enhance Georgia Tech's external outreach efforts

Job Duty 3 -
Identifying timely and high-value topics and experts to connect with associated media, in direct effort to amplify Georgia Tech's share of voice nationally

Job Duty 4 -
Manage implementation and optimization of Georgia Tech's expert hub website, a key tool for connecting with media and earning placements

Job Duty 5 -
Oversee podcasting outreach and expert placement strategies at the enterprise level

Job Duty 6 -
Perform other job-related duties as assigned

Educational Requirements
Bachelor's Degree or an equivalent combination of education and experience

Required Experience
Five to seven years of job-related experience. Ideal applicants should have 5-7 years of job-related experience, including external media operations and best practices. National media experience is required, and connections with national media are strongly preferred.

Experience pitching and developing visually driven story concepts while managing multiple projects and deadlines in a fast-paced environment.

Proven ability to shoot broadcast-quality video on DSLR, Blackmagic, mirrorless platforms and deliver timely edits using Premiere Pro. DaVinci Resolve experience a plus.

Video storytelling and storyboarding aligned with institutional mission

Excellent written and verbal communication skills with strong attention to detail and editorial accuracy

Advanced digital literacy, including online research, data entry, and content management

Proficiency in both Mac and Windows operating systems

Familiarity with media monitoring and journalist database tools

Ability to analyze and report on basic performance metrics and digital engagement data

Proposed Salary: $65,202.00 - $103,000. Commensurate with education and experience

Resume & Cover letter required for consideration

Skills

Computer knowledge: search for data, input/edit information, word processing
Software knowledge: Macintosh/Windows, Excel, Photoshop, MS Word, PowerPoint, Mercury/Drupal content management systems, and Meltwater
Knowledge of national and international media structures
Writing press releases and media pitches.
Familiarity with podcasting
Basic web maintenance and content management
Strong organizational skills
Excellent verbal and written communications skills
Attention to detail

The University System of Georgia is comprised of our 25 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.

The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The Institute is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and Institute policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.

Equal opportunity and decisions based on merit are fundamental values of the University System of Georgia ("USG") and Georgia Tech. Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of an individual's race, ethnicity, ancestry, color, religion, sex (including pregnancy), national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract.

This is not a supervisory position.
This position does not have any financial responsibilities.
This position will not be required to drive.
This role is not considered a position of trust.
This position does not require a purchasing card (P-Card).
This position will not travel
This position does not require security clearance.

A successful candidate must be able to pass a background check. Please visit: https://usg.policystat.com/policy/19298143/latest