Campaign Manager

Aquent is a proud partner to a leading, innovative company at the forefront of digital advertising, transforming how brands connect with customers across a vast and dynamic e-commerce ecosystem. This organization is dedicated to driving measurable results and building impactful brand experiences, constantly pushing the boundaries of retail media.

Are you a strategic thinker with a passion for digital advertising and a knack for driving client success? We are seeking a dynamic individual to join a high-performing team, where you will be instrumental in shaping and executing cutting-edge advertising solutions. This is an exciting opportunity to make a significant impact, transforming brand marketing goals into actionable media strategies and delivering measurable results that directly contribute to revenue growth and client satisfaction. You will be a key player in building, executing, and managing omnichannel ad campaigns, ensuring optimal performance and fostering strong client relationships.

** Please note: This role is hybrid requiring 3 days onsite in Hoboken, NJ **

**What you'll do:**

* Develop strategic plans and execute managed-service and self-service campaigns, acting as a consultative expert to clients.

* Collaborate with sales and account teams to craft strategic, data-driven media proposals aligned with client objectives.

* Lead external advertiser and agency calls, demonstrating expertise in media tactics, audience strategy, and campaign stewardship.

* Deeply understand and apply various media types, including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital OOH, and experiential in-store tactics.

* Regularly communicate campaign performance metrics, insights, and optimization recommendations to internal and external stakeholders.

* Adhere to internal SLAs and QA processes, ensuring seamless campaign launches and high-quality client experiences.

* Confidently present strategic upsell recommendations to drive incremental revenue, demonstrating strong executive presence.

* Partner cross-functionally to traffic campaigns effectively across various ad technology platforms.

* Troubleshoot and promptly resolve campaign issues, ensuring optimal campaign performance.

**Must-Have Qualifications:**

* Bachelor's Degree in Business, Marketing, Communication, or a related area.

* 3+ years of experience managing or consulting on digital media campaigns across display, video, social, search, and programmatic channels.

* Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR, etc.) and media math for optimization.

* Proven client-facing experience, including proactive risk identification and solution development.

* Excellent verbal and written communication skills, with strong presentation abilities.

* Strong project management capabilities and the ability to thrive under pressure, managing multiple priorities effectively.

* High comfort navigating rapidly evolving environments and ambiguous situations.

* Strong proficiency with Microsoft Excel, PowerPoint, Word, Outlook, and familiarity with Salesforce, JIRA, Tableau, SQL, Power BI.

**Nice-to-Have Qualifications:**

* Master's Degree in Business, Marketing, Communication, or a related field.

* Extensive experience in programmatic advertising, including knowledge of DSPs, DMPs, and ad exchanges.

* Proven track record of influencing advertiser investments in media strategies.

**About Aquent Talent:**

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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