New

Specialist, CRM Performance

Macy's

78,720-131,160

paid time off, paid holidays, tuition reimbursement, 401(k)

United States, New York, New York

151 West 34th Street (Show on map)

Dec 13, 2025

Be part of an amazing story

Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditions...about inspiring stores and irresistible products...about the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Job Overview

The CRM Performance Specialist leads the financial planning and analysis efforts for the Macy's CRM communications. This role requires a strong financial acumen and analytical skills to drive financial reporting initiatives that support the overall business objectives. They collaborate with cross-functional departments, including Merchandising, Marketing, Product Management & Product Analytics, and Finance. By leveraging financial insights, they play a crucial role in optimizing digital strategies. Additionally, opportunities for professional growth within this role offer the chance to make strategic impacts on business decisions while gaining valuable hands-on experience in a supportive environment.

Essential Functions

What You Will Do

Financial Planning & Analysis:

* Lead the execution of financial plans for outbound communications, focusing on key performance indicators like conversion rates, units-per-transaction, and funnel metrics.

* Analyze financial performance, identify trends and variances, and provide actionable insights to senior management.

* Conduct monthly forecasting, ensuring timely updates of financial projections based on current business trends and performance metrics to drive business results and enhance profitability.

Data Analysis & Reporting:

* Generate and analyze financial reports on conversion, units-per-transaction, and other key golden equation metrics.

* Utilize advanced financial planning tools and software to support data-driven decision-making.

* Present financial analysis and insights to senior management and cross-functional teams.

Collaboration & Communication:

* Work closely with Merchandising, Marketing, Product Management & Product Analytics, and Finance teams to align financial plans with promotional events, tactics investments, and other key initiatives.

* Communicate financial performance and insights effectively to stakeholders across the organization.

Process Improvement:

* Identify opportunities to streamline and enhance financial planning and analysis processes.

* Implement best practices and new technologies to improve efficiency, accuracy, and financial performance.

* Develop and maintain standard operating procedures (SOPs) for financial planning operations.

Skills You Will Need

Financial Acumen: Strong understanding of financial planning and analysis principles with expertise in forecasting and budgeting.

Analytical Skills: Proficiency in analyzing financial performance, identifying trends, and generating actionable insights.

Collaboration: Experience working with cross-functional teams to align financial plans with business strategies.

Communication: Strong skills in presenting financial analysis and insights clearly to senior management and stakeholders.

Technical Proficiency: Expertise in using advanced financial planning and data analysis tools and software.

Process Improvement: Aptitude for identifying and implementing opportunities to streamline financial planning and analysis processes.

Attention to Detail: Meticulous attention to detail in financial analysis, ensuring accuracy in projections and reports.

Strategic Thinking: Ability to leverage financial insights to optimize digital strategies and enhance site performance.

Problem-Solving: Strong problem-solving skills to address financial performance issues and improve profitability.

Qualifications and Competencies

Education Requirements

Min/Preferred	Education Level	Description
Minimum	4 Year / Bachelors Degree	Bachelor's Degree from a 4-year college or university

Years of Experience

Min/Preferred	Years of Experience	Comments
Minimum		Prior experience in reporting and analytics

Competencies

Who You Are

* Dedicated to fulfilling ideals of diversity, inclusion, and respect that Macy's aspires to achieve every day in every way.

* Candidates with a Bachelor's degree or equivalent work experience in a related field are encouraged to apply. Prior experience in investment banking or consulting required.

* Able to work a flexible schedule based on department and company needs.

What We Can Offer You

* An inclusive, challenging, and refreshingly fun work environment

* Competitive pay and benefits rooted in principles of equity

* Performance incentives and annual merit review

* Merchandise discounts

* Health and Wellness Benefits across medical, dental, vision, and additional insurance

* Retirement Savings Plan with 401k match opportunity

* Employee Assistance Program (mental health counseling and legal/financial advice)

* Resources for continuous learning, career growth, and leadership development

* 8 paid holidays

* Paid Time Off (first year prorated depending on start date)

* Tuition reimbursement program

* Guild education benefit funds 100% of tuition, books, and fees in designated programs

* Colleague Resource Groups (CRGs) and give-back/volunteer opportunities

* Empowerment and autonomy to perform impactful work with tangible results

Physical Requirements

* Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel.

* Occasionally required to move about the workplace and reach with hands and arms.

* Requires close vision.