Social Media Associate Startegist

Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to access clinical reference sources, stay abreast of the latest clinical information, learn about new treatment options, earn continuing medical education credits and communicate with peers.

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

• Schedule and post marketing campaigns across social media platforms, including but not limited to Instagram, Facebook, Twitter, LinkedIn, and YouTube
• Assist in planning, hosting, and supporting live social media events
• Create social media metrics reports using data from multiple sources
• Develop documentation of social media solutions and strategies
• Support team training efforts

• Understands the importance of a brand story & voice
• Strong interpersonal skills
• Ability to engage key internal stakeholders to achieve objectives
• Excellent communicator both written and verbal
• Detail-oriented and deadline-focused
• Inquisitive and eager to learn
• Collaborative approach

• 3 years of related work experience, preferably in a healthcare environment
• Excellent knowledge of major social media platforms: Facebook, X, Instagram, LinkedIn, YouTube and experience of marketing across these channels
• Experience with Streamyard, Sprinklr, or other social media management tools (will be looking at candidates withSprinklr first)
• Experience with social media data sources and analysis
• Live social media event experience preferred
• Proficiency in Excel, Word and PowerPoint