Sr. B2B Product Comms Manager

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

Join Adobe's Digital Media Business (DME) Communications team, a driving force behind our corporate reputation and product narrative. This global role requires an experienced communicator who thrives in fast-paced, matrixed environments. You must possess strong media strategy and execution, communication, and organizational skills, and collaborate seamlessly across various segments of the company.

We are searching for a highly motivated Manager/Senior Manager for Adobe Express. As an ambitious self-starter, you will help build communications plans and reports for Adobe Express, an app that allows individuals, students, teachers, and businesses to develop standout content to promote their passions and build their brands. Adobe Express also integrates with other core Adobe apps such as Acrobat/Acrobat Studio, GenStudio, and third-party apps like ChatGPT. This role plays a vital part in promoting awareness, education, and the reputation of Adobe Express, Acrobat Studio, and other key business initiatives.

• Partner with the director on the end-to-end development of communication plans for key moments and ongoing coverage.
• Collaborate with agency partners to drive execution across key achievements, including drafting and finalizing communications plans, presentations, playbooks, press kits, prep materials, and more.
• Demonstrate a creative, "always on" media approach and drive consistent earned and paid coverage.
• Proactively build and maintain key media relationships with traditional and new media to support Express, Acrobat and other priority products.
• Collaborate with communications colleagues to integrate Express value where appropriate.
• Stay informed about industry trends, competitive landscape, and emerging business priorities to adapt communication strategies.
• Partner with product marketing, social media, legal, and other teams to ensure consistent communication across all channels.
• Track, analyze, and report media results to assess performance and evolve PR strategies to become more impactful.
• Work with Adobe Acrobat PR leadership on joint media strategies and plans.

• 8 years of experience in public relations or communications; tech PR experience preferred.
• Strong writing, editing, and communication skills.
• Proven track record of maintaining productive media relationships that drive positive coverage.
• Ability to multi-task and solve problems innovatively.
• Highly organized and diligent with strong project management skills.
• Ability to work well in a fast-paced and collaborative environment.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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